Research shows that Facebook grows an average of 14.35 percent per month. Meanwhile, Twitter’s staggering growth to more than 19 million unique visitors is an approximate 38.5 percent growth per month. With the recent social Web explosion, it’s no doubt that Web 2.0 is a phenomenon that is causing business owners to take notice; however, you may be wondering if social marketing is for you and, if so, how you engage.

The social media marketing team at 15miles understands that not every client will find value with presence on Facebook, MySpace, Twitter and YouTube. We work with each client to match need and comfort level with opportunity and platform.

Social media marketing options are endless. Whether you need custom widgets, iPhone applications, or a low-maintenance social media platform such as Wikipedia to rank high for Google results and enhance your SEO and SERP ownership, we will work with you to choose the best options. Some companies find building custom widgets or applications as providing major returns in terms of brand recognition or sales. Other companies prefer a low-maintenance, non-interactive social media platform such as a Wikipedia, which ranks high for Google search results and provides opportunities for SERP ownership and SEO. At 15miles, our social media marketing campaigns are designed around three guiding practices: observe where consumers are online and what they’re saying, engage in online conversations and expand your client base.

We can create a solution to meet your objectives:

• Competitive insights.
• Engagement opportunities.
• Company buzz marketing trends.
• Brand sentiment.
• Website traffic.
• Search engine opportunities (SERP ownership/SEO).
• Customer service needs.
• Product needs (product development opportunities).
• Public relations/crisis communications needs.

A social marketing campaign from 15miles includes:

• A full assessment of your current marketing landscape.
• Recommendations for next steps in social marketing.
• Planned development, training and webinars.
• A monthly trend analysis.
• Access to a social marketing dashboard for ongoing monitoring.
• Channel content creation and development for social media profiles, content, videos, images, blogs, microblogs and bookmarks.
• Ongoing engagement and maintenance to grow your social media visibility.

Using our innovative 15miles local social media approach, we can geo target your social marketing campaign, connecting you with specific consumers who are searching for you in niche markets. With all this information readily available at the click of a mouse, the perception of your brand will improve and spread quickly and locally. It’s digital word-of-mouth advertising.