The Internet is global. But that doesn’t mean your marketing should be. At 15miles, we have the best solution: Go local.
We are the leading provider of local search marketing solutions, connecting companies with targeted consumers in cities and small towns across the world. Our search marketing platform has been proven to connect businesses with niche markets for highly effective results. At 15miles, we help you hit home with your marketing by getting your brand within reaching distance — 15 miles — of targeted audiences. That’s where sales happen.
Located in nearly every U.S. home and business, the Yellow Pages have long been a source for local directory advertising and a staple among consumers for referencing businesses. With the transition of the Yellow Pages to Internet Yellow Pages (IYPs), local directory advertising is even more accessible and convenient.
15miles follows a multi-step approach to develop and track your Internet Yellow Pages campaign, which complements your overall marketing objectives.
At 15miles, we take the necessary action to improve the accuracy and position of online business listings, meeting the needs of both consumers and businesses. LocalFeed provides recent, relevant and enhanced content to search engines, Internet Yellow Pages providers and aggregators. 15miles works with the major data aggregators in the local space, as well as top-tier and second-tier search engines. On a monthly basis, we submit data on behalf of our clients to aggregators like InfoUSA and Localeze. We have close, working relationships with all of the major aggregators and actually help determine some of the standards for data submission.
15miles leads the way in helping businesses get listed for paid and free business directory listings so consumers can find your brand locally when dialing their directory assistance provider. When consumers access a free directory assistance service, they can now hear short audio ads targeted to the general business category for the number or information being requested. Rather than access the requested number, callers can connect to the advertised business.
Consumers operate at a fast pace, so their time is limited. That means you have a small window to capitalize on mobile opportunities. At 15miles, we understand the mobile market, and we continue to stay abreast of the latest innovations to keep you connected. We know that local search is very popular with consumers; only email generates more mobile activity. With mobile advertising from 15miles, you can capitalize on consumer interests by displaying industry- and geo-targeted ads that are extremely relevant to your users.
More than one-third of consumers select a business based on location when looking for local company information on search engines. Whether your business is local or services a few states, 15miles has the solution that fits your highly specific needs within niche markets. With our paid search solution, you can develop a geo-targeted campaign with online PPC ads targeted to consumers who are looking for local businesses. Our top-notch, local PPC advertising services feature:
15miles specializes in national and local SEO campaigns. The difference between national SEO campaigns and our local SEO services is the geographic element. Local SEO campaigns are like any other fundamental SEO strategy, but they have a tilt toward a target location or region. As with every 15miles marketing campaign, our local SEO services include website and competitive analyses to closely review copy, research keyword implementation and evaluate linking structure. Our local SEO services have proven successful for our clients, helping them access a stream of traffic most companies overlook — local traffic that is highly targeted and qualified.