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Archive for September, 2011

Google AdWords: Mobile Site Affects Quality Score. Now What?

September 22nd, 2011 No comments

It is something you know you should be doing. Many companies talk about it, but are you doing it? Are you creating an experience that renders well on a mobile devise? If not, Google is giving you one more reason to do it. Adwords Quality Score will now take into account the mobile experience for [...]

Social Media Monitoring Stops #SocialMarketingFail in Its Tracks

September 9th, 2011 No comments

Somewhere at this very moment in a conference room somewhere in America, one marketing executive is telling another that they have to develop a social media presence. “We need to be on Facebook, we have to start Tweeting, and we need a blog!” is the familiar refrain. But are those really the right solutions for [...]

Categories: Interactive Marketing, Social Media Tags:

What Would You Do If Google Abandoned Places?

September 9th, 2011 No comments

What would you do if Google abandoned Places? 1) You’d stop checking in your Place Page each morning. 2) You’d stop checking on your Place Page stats each afternoon. 3) You’d stop sending emails to Place Pages Help once or twice a week. 4) You’d stop scouring boards to see how others solved problems (when [...]